As you may have seen, last weekend I spent some time with a whole bunch of blogging gals at the Bloggers Blog Awards. As is the same with any event I’m lucky enough to go to, I get to observe, in the wild, what a weird breed we are. There are some cliches we all happily fall into – fawning over Olympus PENs and spending our rent in H&M home but then there are certain things some bloggers do, that some others don’t.
Some bloggers get up at 5am to curl their hair and put on make up for a day out because they realise at any time there could be a selfie/vlog or Periscope opportunity. Others rock a top knot and glasses and look perfect in subsequent social media sharing. Fuck off Freya. (*kiss face love you really emoji)
Some bloggers have had some really fantastic opportunities. Front row at Fashion Week? Why not! 17 holidays abroad this year? Should’ve been 18, I say! Others just don’t. They will. If they keep plugging away but in the mean time they just need to be satisfied with buying their own clothes from BooHoo and not having to drink Fit TeaTox.
Some bloggers, who are a complete HOOT online (hello) are actually quite shy in real life. They may love your blog and chat to you all the time on social media, but faced with you? They kill themselves with comparison, awkwardness and a teensy bit of jealousy. Others will literally come and scream in your face with excitement and let their online personas truly come alive.
Some bloggers lead you to believe that their full time careers are all meetings, press events, sponsored posts, trips abroad and money rolling in like they’re the Wolf of Twitter Street. Others are kindly more humble. They don’t need to feature their brand new designer bag in a post with a * by it so that we all know it’s gifted and they don’t show us GRWMs where they’re lighting 14 Jo Malone candles and bathing in Kiehls. These bloggers tell you how bloody hard it can be (and not in a – my life is so shit – way because we’d all lynch them) but in a way that is relatable and humbling.
Some bloggers like to blag. Going to a restaurant in London? Hey, I’ll tweet their PR and see if we can get mozzarella sticks for free. Some of us aren’t so brazen. But almost wish we were because y’know free stuff and confidence and that.
But you know what all bloggers do? They compare. Her design is better than mine. Why didn’t I get sent the Body Shop range? How does she get that many page views? It goes on and on.
It’s important to remember that the best thing about reading blogs is that we like to see individuality. The more we compare, the more we copy.
So those bloggers who blag, beg and borrow – get it girl. Others that aren’t quite there. Well you get it too.